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“In my works, no matter how innovative I am, the expression techniques will always retain each style. I believe that the pure beauty and historical heritage of each culture are the vitality of innovation!” This is what designer Xu Dong said. Innovative understanding. This time we invited him, who is one of the top 50 designers in the Southwest Division of China's New Design Youth, to tell the story behind the designer and guide the way for the emerging talents.
Xu Dong
Graduate school: Southwest University for Nationalities
[NetEase Home] Can you tell us about your design experience and why you became a designer?
[Xu Dong] Actually, when I was a child, I liked to play with plasticine, comics, paintings, etc., and I was quite sensitive to colors. When I was studying, I naturally chose my favorite art school, and I continuously accumulated painting skills and improved my aesthetics. , which made me interested in the decoration design of space, and then I became an interior designer.
[NetEase Home] Your design concept is to "deeply understand the art of life and play with space magic." What is space magic? How to achieve it through design?
[Xu Dong] This comes from an insight I had ten years ago. Ten years ago, most of the works I came into contact with were simple layout and decorative designs based on the original empty structure, or changes in materials. Since around 2010, I began to turn to the space and interior design of villas. In addition to improving the color, style, and materials, I also focused on making structural changes, making the plane functions three-dimensional, and detailing the original decoration. Transforming the design into multi-level thinking, and achieving the perfect balance of convenience and style in each space according to customer needs, is the magic of space.
Xu Dong’s work: Qinglong Golf Diamond Island
[NetEase Home] The effect of your works has always been mature and elegant. Taking one of your classic works "Qinglong Golf Diamond Island" as an example, what do you think you are most satisfied with? Where?
[Xu Dong] The picture can only show the partial and final effect. In fact, in our design, the structure of the house has been completely changed. We transformed the original four-story space into a six-story space to maximize the use of space; secondly , entry method, and changes in the orientation of the living room and master bedroom, all in line with the geographical location and customer usage.And redesign; finally, it incorporates the calm and majestic French style, and integrates the popular light luxury elements and new materials to create a new aesthetic.
Xu Dong’s work: Qinglong Golf Diamond Island
[NetEase Home] In your opinion, what qualities should a good designer possess?
[Xu Dong] I think designers must first have comprehensive qualities, including professional skills, experience and knowledge, and cultural literacy. Design is inseparable from culture. Styles originate for a reason. Only you can truly understand the culture behind the style. , and add your own opinions to make good designs; secondly, you must have keen insight, have a sense of fashion and fashion trends, and guide customers to understand and recognize; thirdly, you must be curious and creative about everything, Break through your usual thinking and try to give new expressions to classical things; finally, you must have excellent communication skills and the ability to absorb knowledge.
[NetEase Home] Some people say that the current decoration market is a mixed bag. What do you think of creative expression and original works?
[Xu Dong] Fast food culture is prevalent and plagiarism has become a social phenomenon. However, I believe that no matter how much you plagiarize, you can only do it behind the back of others. As I just mentioned, designers must have a sense of fashion and trends. Only if you are willing to look forward and try new original designs can you stay ahead of others.
Xu Dong’s work: Qinglong Golf Diamond Island
[NetEase Home] How do you understand the theme of "China's New Design Youth"?
[Xu Dong] I understand it from four aspects: China, design, innovation and youth. Chinese culture is extensive and profound. In terms of design alone, China's original designs in all aspects have also developed rapidly in recent years, which is very worthy of our pride; new represents rebirth and innovation; youth is a group and represents the future. So in general, China’s new design youth represent the new force and future of China’s original design.
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